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I'd go with AdSense.
You mean AdWords?
I was under the impression that he wants ads placed on his site, so yes - AdSense.
If he wanted to advertise his site, then AdWords would be the go.
Sorry if unclear, yes. Selling space that is.
I know it's sort of off topic but how do you display banner ads on Google's network?
I do, but it's a confusing program. Determining what got hit where is difficult, there are end of the month adjustments that wipe out earnings, etc.
Then again, my web sites are hobbies and I make < $100 a year on Adsense with them.
Adsense also has a hugely long list of prohibited content, some of which is pretty arbitrary.
It seems everybody is making something from adsense but me! I think in the years I've put adsense I have about $1 in the account! then again I don't promote my website really.
@Mikho
I was going to suggest adbrite. but unfortunate they have gone bankrupt!
Project Wonderful
http://lmgtfy.com/?q=place+ads+on+google+network
I have one single half banner ad from adsense today on my site and even if the traffic is nowhere near let/leb, the earnings are extremly low.
The upside of selling adspace (125*125 banners) are that you know how much you are going to get from it.
And you let someone else handle it
https://www.google.com/adsense/