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MXroute - Email Hosting, Black Friday reseller offer for LET
Hey friends,
As usual most of our Black Friday promotions are available at https://mxroute.blackfriday. For LET, I'm focusing on one promotion for our reseller services. I want to warn you in advance, reseller services are not for newbies. You are going to have to personally build your user's template using DirectAdmin's visual editor to create for them a nice interface. By default it'll be littered with all of the DirectAdmin functions that you don't want them to have access to for an email only service, most of which will not properly function because we've stripped out key components for them. We have documentation for resellers which may routinely need adjustment based on what you see, because DA is always updating things: https://docs.mxroute.com/docs/reseller/create-packages.html
Here is the offer:
Reseller75
Storage: 75GB
Users: Unlimited
Domains: Unlimited
Email Accounts: Unlimited
Pricing:
$50/year
$90/2years
$130/3years
Order link: https://accounts.mxroute.com/?cmd=cart&action=add&id=311
Notes:
To add our new "DNS Records" page you'll add a custom menu item that links to "/plugin?src=/CMD_PLUGINS/dns_records"
To add our new "Expert Spam Filters" page you'll add a custom menu item that links to "/plugin?src=/CMD_PLUGINS/mxfilter"
Some more technical words:
This promo will be deployed on our new Fusion server. This server will now house regular, large storage, and reseller packages. Rather than beating the box to hell, the number of resellers per server will be limited as we transition into this. The idea is that eventually every server will contain resellers, but they will be limited in number. The goal is to eventually not have any gigantic reseller-only servers.
Less technical words:
First, the elephant in the room. No we do not terminate resellers because their customer was a spammer. We expect you to try to prevent it, and if you repeatedly bring spammers to our platform while making it clear that you have zero intentions on even attempting prevention, you may be asked to leave. Let's put that to bed. Spammers are liars, stop listening to them.
Every year MXroute has grown dramatically, and 2025 has been no exception. I wanted 2025 to be something of a "golden age" for MXroute and in my view we've achieved that. Let's talk about what 2025 brought us:
New "DNS Records" page in control panel that simplifies SPF/DKIM.
New "Expert Spam Filtering" page that allows users to opt out of what we formerly called "susranges." The exception being that if you don't want our strongest spam filter, you cannot forward email to Google, Microsoft, Yahoo, AOL, or T-Online. The inbound filter plays a key role in maintaining our outbound reputation, and if you want to circumvent our efforts there then we need to protect our reputation in the places where it matters most.
In reaction to the most common customer request, we rejected over 80 million spam emails to date in 2025. A handful of people were upset about this new filtering effort, but I've seen quite plainly that it is impossible to not upset someone routinely. Do something, upset someone. Do nothing, upset someone else. The only reasonable goal is to create change that positively impacts the most number of users while upsetting the least number. While we rejected over 80 million spam emails, we only processed 834 whitelist requests. The number of daily whitelist requests continually shrinks, exactly as we intended. So we're not just upsetting few, we're continually shrinking the number of people we're upsetting as we go. If that's not a solid definition of success, I don't know what is.
We finalized our plans for transitioning away from server "types" with the launch of our new "Fusion" server. New customers (only on Fusion server today), and hopefully all customers eventually, will be able to move between regular, large storage, and reseller services without server migration.
Blocked senders now receive a support ticket with logs and notes detailing why it was blocked, giving you an opportunity to fix the problem and then we can remove the block.
Let's talk about what the rest of 2025, and 2026, will hopefully bring us (no promises, just goals):
Server upgrades. We'll be upgrading servers and standardizing our methods for doing this with little to no disruption to users. We've had success there, we're looking to streamline it.
AI spam filtering. I don't mean "yet another algorithm" here. I mean full human reasoning by LLM to determine spam in ways that spammers cannot simply "trick" it by spelling HomeDepot as H0m3D3p0t. Imagine three text boxes that ask: "Tell me about yourself," "What type of email do you like to receive," "What type of email do you not like to receive." Imagine instead of SpamAssassin headers saying things like "This email had a link, that adds 0.1 to the spam score" we have a summary that says "I know that Bob is a small town baker. Bob likes to receive email from his customers and vendors. Bob doesn't like to receive email about SEO. This email is the type of email that Bob does not like to receive, so I've marked it as spam." You'll provide your own API key for ChatGPT, Gemini, or Claude. We're looking into providing in-house AI as a subscription for those with privacy concerns. This whole feature will be optional, standard filtering will not be replaced. It has already been tested, the biggest hurdles are not about "how" to implement the technical parts.
Further UX improvements at order time and in the control panel.
We hope to have Push restored for iOS Mail through a proper method, we are in discussions with Apple at this time. Z-Push is dead, it is not a net positive.
Improved access to SMTP logs for everyone.
SMTP relay product. We don't just want to push one out, we want to stick to one of the original MXroute missions of making it easy to budget without making you feel like you need to be staring at a usage graph.
We're not really in this to do things the way they've always been done. Email is an increasingly stressful product for a lot of people, and we won't solve that by copying what has been done a thousand times. All of our solutions come from our own experiences and conversations with users, not from copying what others have always done. I'm very thankful to those of you who have been with us on this journey, and to those who are just joining it.
Happy Black Friday my friends.
Comments
nice
Thanks for the new improvements and updates
I got a super special lifetime offer a while ago for super light use and am pretty happy with it. Very good job.
I just want to say that I love MXRoute, @jar has been incredibly helpful to me, and so has Albert in support.
My advice is to just grab an MXRoute plan, enjoy the unlimited domains and emails and just use it for all your custom domain email needs.
Even when you don’t need it for a moment, so long as you will need it, keep it and hold on to it, given you got a good deal of course.
Never had any issues.
Push on iOS isn’t what it is on some other mail providers, and the UI isn’t as refined, there are some other things as well that aren’t in the level of Gmail in terms of how polished it is but for the average person, it’s more than enough. If it’s not, go for Gmail, but pay A LOT more.
Have been using MXRoute reseller plan since 2020, and it works super well. Good luck with your sales
I have purchased an MXRoute service 3 of the last 4 Black Fridays. Zero problems, fantastic service! GLWS
To be honest, even that I have an active subscription, the only deal I was looking forward to this BF was something spicy from mxroute, like $15/Triennially or cheaper.
I don't even use this one I have, but for some reason I like having them. Regardless, I understand the decision, so if something changes meantime, hope I will manage to grab it.
GLWS! MXRoute is a great provider; have had a $30 triennial plan last Black Friday, and all has been seamless with no issues.
Thanks for all the hard work
GLWS
yes! my page one. thanks
Have been using MXRoute since 2021 and it's been an incredible journey. Thank you!
hi @jar
what about the reseller 150, 200 and 300
no options for these, this year!
Reseller has much higher overhead over time
We all love you @jar
Look no further, MXroute is what you need!
wishing you good luck
Congratulations on the sale. We know that the cost will increase every year, but we still hope to have more generous discount codes like before
Thanks
Everything but Small is further discounted than last year. We couldn't keep the Small one in stock so it only makes sense to course correct and make the deals a bit more of an even spread.
The next 3 orders of the reseller promo get 50% off by using promo code "BOOBS"
Sorry I was going to do that earlier but I started watching season 2 of Twisted Metal.
I tried both 80085 and 58008 and they didn't work, I'm not upset, just disappointed.
I wish I have some clients to purchase the reseller plan. The service is solid.
Anw with the reseller plan, if a customer abuses the system (eg. send over 400mail/hour), you will take down whole reseller account or just take action on that customer?
Hey @jar
I have a Black Friday 2020. I'm thinking about moving from the 2020 to the Black Friday 2025. My main concern is for server reliability, backups, etc. I am on shadow and have been happy! I was wondering if you can comment on if the server(s) used for this special are a different config and if so how? More concerned about the disk setup than the RAM / CPU
May I ask why you'd want to do that? Just so you land on the newest server for (hopefully) better reliability?
Awesome site design and domain! Congratulations @jar !
The Fusion server is a 100TB beast with hardware raid. I forget what raid level we went with on this, same as Witcher. At this point I think @qps might remember config specifics better than I do, my brain has gone full software while Jeff has been an incredible mastermind behind the hardware deployments. I mean seriously this guy needs to be on speed dial for more providers around here.
Here's a preview of things to come for you guys. Everything you see here is fully functional.
https://ibb.co/FbbYg0vs
https://ibb.co/cX61JCNF